The idea behind INK Positive revolves around the practice of positive thinking and creating a positive mindset. As a Corporate Social Responsibility initiative, we have partnered with Healthy Minds Canada, a charitable organization whose vision is “To promote a society that values mental health and supports recovery of persons living with mental health issues.” Some ways that we would be helping Healthy Minds Canada, is by donating 15% of our profits. Alongside this, our members would go and volunteer at Healthy Minds Canada’s events such as Lunch and Learn and many more. Bliss is a company that takes “giving back to the community” in a serious way. We believe that in order to give back, one doesn’t only have to make donations, but can also show gratitude towards their community by volunteerism.